Pics: Aishwarya Rai stuns as brand ambassador for Lodha’s Worli project Park

For the photoshoot, the actress wore a red embellished gown with detail at the waist. She let her hair tumble down her shoulder and her minimalistic make-up comprised just smoky-eyes. The picture was shot in a scenic landmark surrounded by swimming pool and palm trees and plants around – to reflect The Park’s landscape.

Aishwarya Rai also wore a pastel pink ruffled dress for another picture featuring her enjoying at one of the potential cafes at the Park as well as a black corset dress showcasing her dreamy-eyed charm.

Lodha’s The Park is located at Worli at the start of the Golden Mile – a confluence of Mumbai’s most premium residential and commercial, retail, and entertainment hubs by the seaface.

“Inspired by the great urban parks of the world, The Park is designed to provide a multitude of experiences and a diverse range of environments for residents to enjoy,” said Abhishek Lodha, the real estate company’s managing director.

This is the first time that a master-plan has been prepared for a development in South Mumbai and different world class designers, architects and brands will come together to create a variety of mixed use development around it, “much like the development around Central Park in New York”, Lodha added.  

The project is likely to create 5000 jobs directly and support over 10,000 indirect jobs, he further claimed.

World renowned style icon, Aishwarya Rai Bachchan, is the future resident and brand ambassador for The Park. For the inauguration event, the actress wore a one-shoulder black gown.

 “The Park is an outstanding development, at par with the best internationally,” she said at the launch.

“I am delighted to be associated with the Lodha Group on this new and innovative project. I have been on many journeys, but have yet to discover a place like this.....right here. With such captivating natural beauty, breathtaking design, and limitless convenience waiting at home, going back to The Park is surely something to look forward to," Rai Bachchan added.

The Park has been designed by WOHA, Singapore.